Mahindra Verito is now available in a special limited edition offer. The company with aim of gulping huge volumes has launched the limited edition Verito saloon, the Verito Executive.
The special edition Verito is bolstered with alloy wheels, body decals, leather seat covers and leather-wrapped steering wheel, matching door inserts, integrated Bluetooth and USB connectivity.
The Executive class car also comes loaded with the same options of the Verito D6 like the airbag, ABS with EBD, variometric AC, body side cladding, ski racks, rear spoiler and chrome applique. The Car comes in two special contrasts, Pearl White and Walnut Brown.
Vivek Nayer, Sr. Vice President – Marketing, Automotive Sector, M&M, said , “The launch of the Verito Executive Edition will add a more premium status quotient to the saloon. Together with the propositions of space and mileage, which Verito is already known for, this new edition will provide premium interior and exterior features to our customers.”
The Verito Executive comes in a 1.5-litre diesel engine delivering up to 65bhp with a price range of Rs 6.94 lakh for the BS III variant and Rs 7.09 lakh for BS IV. The gasoline version powers up to 85bhp and is equipped with a 1.6-litre engine and comes at a price of Rs 5.95 lakh for BS III and Rs 5.99 lakh for BS IV. All the prices are indicative of ex-showroom, Delhi.
The festive edition cars are looked upon to hook the ever busy business acumen and professionals. Since its inception on the roads the Mahindra Verito has been a chartbuster delivering good sales in India in comparison to its other sedan cars in India.
The Verito Executive Edition, as the name suggests, with the business and executive class as the target audience stands for best value for money, without compromising on the finer aspects of life. This brand positioning exactly relates to the target group – someone who stands apart and above his peers without being pompous about his achievements. The Verito looks ready to lock horns with the likes of other entry level sedans such as Toyota Etios, Maruti Suzuki Swift Dzire, Chevrolet Aveo, and many others.
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